Vine Returns: diVine Relaunches Without AI Content

The iconic short-video platform Vine has been relaunched under the name diVine, funded by the nonprofit and Other Stuff, co-founded by Twitter’s Jack Dorsey. According to TechCrunch, the new platform not only hosts freshly uploaded videos but also integrates an extensive archive of over 100,000 original Vine clips, rescued after the service shut down in 2017.

While many modern platforms heavily rely on AI-generated content, diVine is taking an opposite route. It keeps the classic Vine format of looping six-second videos but bans any AI-produced footage. This decision aligns with global user trends: according to a 2024 Digital Content Trust Survey, 62% of users prefer human-made short-form content, and 41% report distrust toward AI-generated videos in social networks.

Former Twitter employee and diVine developer Evan Henshaw-Plath explains that people want authenticity, not algorithmic manipulation: the nostalgia for early Web 2.0 — an era of blogs, podcasts, and genuine community building — is returning.

Restoring the original Vine archive turned out to be a complex challenge. The 2016 backup created by Archive Team weighed 40–50 GB per file, making it nearly inaccessible. Over several months, Henshaw-Plath reconstructed not only the videos but also account data, view counts, and some comments. At Vine’s shutdown, the platform had “several million” creators, and the new team managed to recover 150,000–200,000 videos from 60,000 authors, including most of the classics.

Original creators retain full rights to their archived content and can request removal or reclaim their accounts inside diVine to continue posting. The platform is now available via browser, with iOS and Android apps currently in beta testing.