Madbid Blog
Instagram introduces a “Friends” counter: the platform is changing the logic of connections
23-01-2026
A strategic return to personal interaction Instagram is preparing to test a new feature that may significantly change how user relationships are perceived on the platform. Instead of highlighting the total number of followers, some profiles will display a “Friends” counter, showing on...
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Telegram reduces reported user numbers to avoid stricter EU regulation
21-01-2026
How Telegram positions itself under EU law Telegram is deliberately downplaying the number of its users in the European Union in order to avoid being classified as a “very large online platform” under the EU Digital Services Act (DSA). According to investigative journalists, the compa...
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Threads by Mark Zuckerberg starts 2026 ahead of Elon Musk’s X
19-01-2026
User growth reshaping the social media market Meta’s text-based platform Threads enters 2026 with strong and sustained momentum. According to Similarweb estimates, the platform reached approximately 320 million active users by January 2026, including around 143 million daily mobile users. C...
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TikTok Marketing Trends for 2026: What Brands Should Prepare For
16-01-2026
How TikTok Is Reshaping Marketing Strategies TikTok has released its annual “What’s Next” report, outlining the key marketing trends that will define the platform in 2026. The report serves as a strategic guide for brands aiming to strengthen their presence by adapting to evolvi...
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Instagram denies data leak of 17.5 million accounts and stops password reset email wave
14-01-2026
What happened Over the weekend, Instagram users across multiple countries reported receiving password reset emails they never requested. The situation quickly escalated after claims appeared online suggesting that data from 17.5 million accounts was allegedly being sold on dark web marketplaces. ...
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Social network X files lawsuit against music publishers
12-01-2026
What is happening and why it matters The social media platform X, owned by Elon Musk, has initiated an antitrust lawsuit against approximately 18 major music publishers and their industry body, the National Music Publishers’ Association (NMPA). This move represents a significant escalation ...
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YouTube Introduces an Isolation Filter: How to Remove Shorts from Search
09-01-2026
A New Era of Video Search: YouTube Changes the Rules YouTube has rolled out a major update to its search system, signaling a shift toward more conscious and user-controlled content discovery. The key innovation is a new filter that allows users to instantly exclude short-form videos (YouTube Shor...
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Social media in 2026: from reach to systematic brand presence
07-01-2026
The role of social platforms is fundamentally changing By 2026, social media has evolved far beyond a space for posts and reactions. It has become an ecosystem where brands communicate, sell, provide support, and build long-term relationships with audiences. According to aggregated industry resea...
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Telegram Releases Its First 2026 Update with AI Post Summaries
05-01-2026
What Changed and Why It Matters Telegram has launched its first major update of 2026, introducing an AI-powered feature that automatically generates concise summaries of long posts published in channels. This update reflects a broader shift in how users consume digital content. Studies of online ...
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Document Leak: How Instagram Planned to Win Back Teenagers Despite Safety Criticism
02-01-2026
Internal Strategy of Meta, 2023–2025 Leaked internal documents from 2023–2025 reveal how Meta systematically worked to regain teenage audiences on Instagram, even as public criticism around child safety intensified. While the company publicly emphasized responsibility and protection, ...
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YouTube and the rise of low-quality AI content in recommendations
31-12-2025
20% of recommendations for new users raise concerns Recent research shows that YouTube increasingly recommends low-quality AI-generated videos to new users. According to a study by video editing company Kapwing, more than 20% of videos shown to new accounts fall into the category known as “...
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Twitter (Х) introduces new rules to combat hate speech
29-12-2025
Platform response to growing online hostility Twitter has introduced updated rules aimed at reducing hate speech and hostile behavior on the platform. The new policy focuses on content that promotes hatred or superiority based on race, nationality, religion, or political beliefs. According to the...
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Chinese networks use Telegram for illegal operations
26-12-2025
Telegram as a new center of the shadow economy Over the past few years, Telegram has transformed from a private messaging app into a key infrastructure for global shadow markets. According to blockchain analytics companies, Chinese-speaking criminal networks now use Telegram as their primary coor...
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Social media is flooded with misleading AI-generated videos. Here is how to recognize them
24-12-2025
Social media platforms are experiencing a rapid surge of videos created entirely by artificial intelligence. According to a 2024 report by Gartner, over 60% of online video content is expected to be partially or fully AI-generated by 2026. One of the main drivers of this trend is Sora2, OpenAI&rsquo...
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YouTube views and music streams will no longer count in Billboard charts from 2026
22-12-2025
What happened and why it matters Starting January 16, 2026, YouTube will stop providing its data for Billboard music charts in the United States and globally. The decision follows a disagreement over Billboard’s updated streaming methodology, which gives significantly more weight to paid su...
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TikTok signs a deal to sell its U.S. business
19-12-2025
Deal structure and key participants TikTok has reportedly signed an agreement to sell its U.S. operations to a joint venture controlled by American investors. According to internal documents, the transaction is expected to close on January 22. The new entity will operate under the name TikTok USD...
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Meta updates Facebook design: what has changed
17-12-2025
The biggest Facebook redesign in years Meta has officially introduced one of the most significant Facebook redesigns in the platform’s history. The update marks a strategic shift back to Facebook’s original purpose — connecting friends — while modernizing navigation, conte...
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Instagram introduces music tracks on user profiles
15-12-2025
A new step toward personal expression Instagram has officially introduced a feature that allows users to add a music track directly to their profile. The selected song is displayed in the bio section and remains visible until the user removes or replaces it. Unlike the early Myspace era, tracks d...
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Apple Announces the Most Popular App of 2025
12-12-2025
Apple has released its annual ranking of the most downloaded apps and games, and this year delivered a record-breaking shift: ChatGPT became the No. 1 free iPhone app of 2025. For the first time since the launch of its mobile version, the AI assistant topped the charts, surpassing major social plat...
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Can You Earn Money from YouTube Shorts?
10-12-2025
Monetization Overview YouTube monetization for Shorts officially opened new earning opportunities for creators who work with fast content formats. Shorts have become one of the fastest-growing content types on the platform: in 2024 the daily number of Shorts views exceeded 70 billion worldwide, a...
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