Meta AI comes to Europe – but with restrictions

Published 24-03-2025 | Updated 24-03-2025

Meta has launched an AI chatbot for EU users, but without training on their data due to strict regulations. The Meta AI icon will appear in Facebook, Instagram, WhatsApp, and Messenger.

The company considers European regulations an obstacle to AI development and is seeking support in the US. Despite the restrictions, 700 million people are already using Meta AI, and this launch is the first step toward its full deployment in the region.

What does this mean for users?

  • Meta AI will help search for information, communicate, and create content directly in the company’s apps.
  • Its functionality will be limited due to strict EU data protection laws.
  • Unlike in the US, the bot will not be personalized based on user data.

Future Prospects
Meta continues to adapt AI to GDPR requirements and hopes to expand capabilities in the future. Experts predict that the company may offer local server solutions or alternative data collection methods to comply with European regulations.

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