Can You Earn Money from YouTube Shorts?

Monetization Overview

YouTube monetization for Shorts officially opened new earning opportunities for creators who work with fast content formats. Shorts have become one of the fastest-growing content types on the platform: in 2024 the daily number of Shorts views exceeded 70 billion worldwide, and more than 30 percent of new channels monetize content through short videos.
However, the key factor remains unchanged — income from Shorts is significantly lower than from long-form content. Average revenue per thousand views often remains minimal, and only channels with millions of monthly views see noticeable earnings. Shorts are perfect for visibility, but rarely for stable passive profit.

Monetization Rates per 1,000 Views

Shorts income depends highly on geography, ad demand and audience type. As of today, the highest monetization is registered in economically strong ad markets.

Highest CPM Regions

• USA – $0.328

• Switzerland – $0.205

• Australia – $0.193

• South Korea – $0.185

• United Kingdom – $0.166

• Canada – $0.165

• Germany – $0.163

• Hong Kong – $0.147

• Japan – $0.144

• Taiwan – $0.140

• Austria – $0.135

• New Zealand – $0.113

Lower-tier regions generate even less: advertisers invest less, viewer value is cheaper, and CPM can fall below $0.05. That means 1 million views may bring only $50–70 — too little for stable income, but enough for brand scaling.

Why Shorts Matter

Despite low revenue, Shorts provide massive exposure. According to YouTube analytics, channels that upload regularly (10–30 Shorts per month) increase subscriber growth up to 3× faster, and audience retention increases by 22 percent on average.
Short-form videos quickly introduce viewers to your brand, funnel them into long videos, drive traffic to paid products, and build recognition. Many creators use Shorts as entry content, and long videos as the main monetization pillar.

Earnings from Long-Form Videos

Traditional long-form content remains the most profitable. Revenue can reach $11 per thousand views in the US, and successful channels earn from $3,000 to $15,000 monthly with consistent posting. Alongside this, creators benefit from brand deals, sponsors, affiliate links and paid subscriptions — all monetization tools that Shorts alone cannot produce effectively.